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Vodafone will change telecom
market – CEO
Accra, Nov 13, Ghanadot/GNA –Mr David Venn, the new Chief
Executive Officer of Ghana Telecom/Vodafone said on Thursday
that Vodafone is in the country to change the telecom
market.
He made the statement at his first meeting with journalists
to introduce himself and his vision for the company.
Mr Venn, formerly the CEO of Celtel Zambia, said his focus
for Vodafone Ghana would be to build a very strong total
communications company that would bring world class services
into the local market.
“We will earn the respect and trust of the Ghanaian
community by turning Ghana Telecom with the local staff into
a world class company,” he said.
He noted that the next five years promised major changes in
the telecom industry in Ghana and Vodafone was poised to be
at the head of that change.
He said whereas each of the five multi-nationals in the
market were capable of acquiring modern technology, the
difference among them would be quality service and the
choices they had to offer subscribers.
Mr Venn said Vodafone Ghana would tap into the wide range of
services in the Vodafone group and bring them to bear on the
local market.
“When our competitors see what we are doing they will step
up,” he boasted.
Mr Venn said as part of measures to put Vodafone at the head
of the telecom industry, 800 of the local staff members have
been sent on various courses both in the country and abroad
and 45 management staff members have also been sent to
Vodafone operations around the world to acquire skills.
“I personally prefer coaching, developing and working with a
local management team to hiring new staff,” he said.
He said part of the Vodafone strategy would be to strike
co-location deals with the other operators to save money and
also to maintain some tidiness in the environment.
Mr Venn also assured the public that corporate social
responsibility was top on his list and very soon Vodafone
would bring some exciting things into the market.
He, however, stopped short of saying when the re-branding of
GT to Vodafone would take place and what exactly the name of
the company would be after the re-branding.
Mr Venn pointed out that Ghana Telecom still remained Ghana
Telecom in terms of staff.
Major Albert Don-Chebe, Public Relations Director of the
company, said even though the Sale and Purchase Agreement
required that the Ghana Telecom University be turned into a
public university, the company would continue to support the
university substantially.
GNA
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